The landscape of Bharat's news consumption has undergone a remarkable shift, largely fueled by the rise of social media. Traditionally the domain of established media outlets is now frequently shaping short-form clips and citizen-generated content that quickly spread across platforms like social networks. This development is blurring the lines betw

India's media landscape has undergone a profound shift fueled by the internet. The rise of online channels and other digital platforms has given rise to a unprecedented form of news dissemination, where average people often become initial reporters and viral videos frequently beat traditional media. This occurrence is significantly impacting how pe